Sarah Boutin

Sarah Boutin

Hey! Glad you made it. Not to make this all about me, but well, isn't that why you're here? I’m a San Francisco-based storyteller, marketer, writer, brand builder, communicator, and creative executive with over seventeen years of experience in the fields of beauty and technology. I love a good story, and I’m here to help tell yours.


  1. Listen to my feature on the Marketing Girly podcast


Work

  1. Benefit Cosmetics
  2. Salesforce
  3. Visa
  4. Bare Escentuals

Words

Editorial Direction

  • Copywriting
  • Tone of Voice
  • Website & Digital
  • In-store & OOH
  • Events
  • Long-form Content
  • Internal Comms
  • Localization

Beyond

  • Creative Direction
  • Branding
  • Content Strategy
  • Creative Campaigns
  • Social Media
  • Video & Photography
  • Product Marketing
  • Employer Branding
  • Team Leadership
  • Budget Management

Connect